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KIDS' CEREAL

Kids' Cereals Sometimes Half Sugar

Products Have More Sugar When Sold In U.S.

POSTED: 8:44 am EDT October 2, 2008

At least two breakfast cereals targeted to children sometimes get half of their weight from sugar, according to Consumer Reports.

The group tested 27 cereals and found that Post Golden Crisp and Kellogg's Honey Smacks were more than 50 percent sugar. Nine others were 40 percent sugar.

The article in the November issue of Consumer Reports, as described in a news release from the publisher, also says that several cereals sold in the U.S. have more sugar and sodium than the same brands sold overseas. For example, Honey Smack sold in parts of Europe had 40 percent sugar.

Tests rated only four cereals in the test as having "very good" nutrition. The others were rated good or fair.

The four that got the higher ratings were Cheerios, Kix, Honey Nut Cheerios and Life. Plain Cheerios provide fiber with only one gram of sugar.

Consumer Reports suggested that parents looking for a cereal look for those with high fiber and low sugar and sodium.

The report also noted that while the results are based on suggested serving sizes, another study found that children often pour 50 to 65 percent larger amounts in their bowls.

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