Upstate businesses prepping for Valentine's Day brace for snow - FOX Carolina 21

Upstate businesses prepping for Valentine's Day brace for snow

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GREENVILLE, SC (FOX Carolina) -

All this talk of a winter storm coming is on the minds of business owners in the Upstate, who typically expect this week to bring in big profits because of Valentine's Day.

Restaurants and stores, of course, gear up for Valentine's Day all week. But this week, most in the area are keeping a close eye on the weather report to know if they'll even be open every day.

Gigi's Cupcakes off Pelham Road in Greenville knows that Valentine's Day is the busiest time of the year. Manager Kristin Kay said that the store does at least triple their usual business.

She said as the forecasts stand now, she expects to close on Wednesday. Kay said she'll be monitoring constantly and she will open if roads permit.

Kay isn't worried about one day without sales, though. It's Thursday and Friday mornings that are her concern, since she and her fellow bakers get in to work at 5 a.m., and roads may be icy.

She's requested that customers come by later in the day to pick up, expecting to be running behind.

Robin Newton at Diamonds Choice in the Shops at Greenridge shopping center said that his team is ready for Valentine's shoppers looking for a sparkly treat.

"I believe we will be here working unless weather's just totally not permitting. Because we have commitments to people that have already done things, we're building rings, we're doing things," said Newton.

He said if there are weather-related problems, he'll call customers. But he's not concerned that his business will slow just because of a little snow.

"I might be taking the sled down the work down the street," Newton joked.

Both stores are just bracing for a busier Thursday and Friday.

Gigi's will even be open late to make sure everyone gets sweets for their sweet.

Managers at Chophouse 47, which already has many reservations this week, said they plan to open early and stay open late this weekend. They may close Wednesday, too, but they're waiting to make that decision.

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